Kranked - Live to Ride was released.
This film started the freeride revolution and forever changed mountain biking as we know it.
It also launched Kranked onto a trajectory of travelling the world and filming the best riders. The riding was rowdy, the spirit free and the stoke massive. It was a golden age of shred and film making.
The mission was to inspire people to get out into nature with a healthy dose of adrenaline and to push the sport into new cool realms.
This was the start of Kranked. Now many years later the same excitement and paradigm shifting performance has once again captured Kranked full attention.
The years below give you a snapshot into the journey Kranked has been on pioneering the all new sport of high performance mountain biking.
Live to Ride!